July 5, 2023
How to Build a Brand Using Micro-Influencers in India
Micro-influencers—creators with 5,000 to 50,000 followers—provide highly engaged, niche audiences. In India’s diverse online ecosystem, they’re a powerful tool for regional and interest-based branding. Choose your niche wisely: Look beyond follower count—focus on authenticity and engagement rates. Fashion influencers